Campus of Le Havre and Caen

Key Features:

The Normandy Business School (NBS) is a prestigious business school located in Le Havre and Caen, France. Students participating in the undergraduate dual degree program will attend the Caen Campus at CESEC Sup Europe, an international business school part of the Normandy group.

Caen, an historical and university city of 200 000 inhabitants is only 2 hours away from Paris and London, 10 minutes from the beach and in a green region of international renown that offers a particularly pleasant way of life.

Program Overview and Structure:

The Normandy Business School in collaboration with Macquarie (Australian school), offer students the opportunity to enrol in the Bachelor of Arts in European Business accredited by NBS. The BA in European Business is a one year (60ECTS) program fully taught in English. Students that take the course in French will be awarded the Bachelor in Management European, also accredited by NBS.

Students will have the opportunity to understand business from an European perspective while living in France an experiencing French language and culture.

The following is a sample of the program only. For the most updated information please go to www.euro-ba.com.

The BA in European Business called Euro BA is awarded upon successful completion of eight business modules, two language and culture modules and a project. Students will take four business modules and the French language and culture module each semester.

Current modules include:

• EU Political History
• Financial Reporting
• EU Law
• International Corporate Strategy
• Logistics
• Financial Management
• Marketing Communication
• Marketing Management
• Management Practice
• French Language and Culture 1
• French Language and Culture 2

HEC pedagogy comes from HEC school of Paris, it is a pedagogy which permits students do professional esperiences during their school formation. It a sort of label for Business Schools.

Business School of  NORMANDY

The business school of Normandy proposes a large choice of masters, like master contractor, marketing and sale, finance, supply chain, tourism management, logistics…It is established in several campuses, that is to say in Le Havre, Caen, Deauville. This permits have different chooses of formation. Moreover, the business school of Normandy gives the opportunity of having professional experiences with the multitude of trainings that students have to effectuate.Indeed, you have to do training each end of school year. Students can do a cesure year between the second and the third year where you can go in foreign countries for effectuating training or for studying in foreign universities. It is really interesting, indeed you can learn other languages, others cultures. You can also do a training in order to have more professional experience and improve your knowledge in the domain that interests you. The business school of
Normandy offers a vast kind of lessons that permits students have large knowledge. The third year is a professional year because students have to do different missions in order to be ready in companies for example. It is important that know to manage and to be resourceful in professional situations. The openings at the end of school cycle are multiple, business school of Normandy offers a large choice, you can work in finance, in a bank, in marketing, in trade, in logistics, in tourism… Business school of
Normandy is a school which offers large possibilities, a good education, professional experiences particularly with trainings and missions, and where teachers are very skilled.  

Student life. 

Business school of Normandy is also a school of integration where students live ones with others and learn to live in community. A multitude of going out are organized in order to students familiarize with others. As a summary, business school of
Normandy is a real school of life.How can you enter a Business
School? Furthermore, it exists different kinds of Business Schools in several French countries.We can find 12 Business Schools and amoung these 12 schools, we have :

-         ESC Rennes

-         ESC Le Havre (now Business School of  Normandy)

-         ESC Dijon

-      ESC   Lille

-         ESC Grenoble

-         Paris (HEC)

-         Montpelliers

-         Pau

-         Bordeaux

 -    Amiens

-    escem Tours – Poitiers

-   Ecole de Management de Strasbourg

Each school has its specialities and its specificities.To enter a Business School, you have to take a written exam, in English, in summary, in tage mage (logical exam), and in a discipline that you can choose (for example in marketing, economy, mathematics, science, technology…) If you pass this written exam, you have to take an oral exam in the school that interests you, in English for the one, and another which is a presentation of your personality.  Moreover, you choose to  enterBusiness
School in first year or directly in second year with the system of Passerelle 1 and Passerelle 2.This is an adress of a site for doing English exercises :

http://jeffreyhill.typepad.com/english/normandy_business_school/index.html 

MS Entrepreneurs MS Management de la Chaîne Logistique MS Management du Commerce et des Transports Internationaux MS Management du Développement Territorial MS Management Financier des Groupes MS Prévention des Risques Technologiques et Fiabilité des Organisations

MSc International Events Management MSc Supply Chain and Logistics Management MSc Tourism and Leisure Management

To prepare yourselves for the exam “passerelle 1″ or “passerelle 2″, you can come the 16 and 17 of February 2008  at the Business School of Normandy. You could meet students who will informe you on the lessons, cursus, formations, school life, who will permit you visit the school…

For the free inscription, you can go on this adress :

www.passerelle-esc.com 

You can visit our website on this adress :

www.ecole-management-normandie.fr  You will find all the information you need about the formation, the cursus, the inscription…

 For my website, I have done a marketing analysis comparing Business School of Normandy with the others French Business Schools, particularly with their blogs and websites. Indeed, I have noted that all the schools promote their image with pictures, with the website colour, with the text, with the slogan and all other forms of promotion. The websites are totally destinated to students, with information about the different campus, the accomodations to arrive, etc…

All schools affirm that it is the best of French Business Schools, but when you are a student who informs himself on Business Schools, you can be lost !

For more knowing the different Business Schools of France, a student can pass the oral exam in several Schools in order to visit them, and see the school which the student prefers.

When you observe the schools websites, you can note that the student is considered as a consumer, and the aim is to attract him, as if he is in a store and he has to buy something.

To attract the student, schools organize several visits for familiarize them with the school. They are welcomed by school’students who informe them and promote the school.

 The schools are seen as products … and the student as a consumer …

The other schools are competitors and promote themselves … it is the schools’market, and all schools want to have the best number of marketshares …